Stake your claim in the US online gaming goldrush

Move into new gaming markets. Comply faster. Grow market share.

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By 2024, the value of regulated online gaming in the US is forecast to reach at least $8.1 billion.

As more US states pass laws to allow regulated online gambling and sports betting, you want to get there first to grab the lead.

Once you’re active in a market, you need to keep delivering exceptional customer experiences to retain and grow your market share.

To win, you’ll have to be compliant and agile, with reliable technology infrastructure to support your business.

Viadex has the industry experience to help you take control of the operational, commercial and technical IT challenges of expanding into the American online casino, poker and sports betting market.

As more states pass laws to allow regulated online gambling and sports betting, there is a window of opportunity to claim market share. But growing in this market is complicated by varying regulations between states and the high risks of compliance. Rapid deployment of IT infrastructure can spell the difference between success and failure.

The US gaming market is a rich prize— and the agile will win

To grab the lead, you’ll need to be nimble.

You’ll need to beat competition from companies with deep pockets. And you must be on top of varying regulations and licensing conditions across different states.

Rapid deployment of IT infrastructure can mean the difference between success and failure. You need to:

Comply with legislation and regulation
Comply with legislation and regulation
Comply with legislation and regulation
Find reliable data center space in an unknown region
Find reliable data center space in an unknown region
Scope appropriate technologies for potentially unknown workloads
Procure and deliver technology solutions into regions with varying import and VAT costs
Procure and deliver technology solutions into regions with varying import and VAT costs
Install the technology into a remote location and support it, most likely without a local presence
Install the technology into a remote location and support it, most likely without a local presence
Upgrade infrastructure as your business grows to keep delivering the best customer experience
Upgrade infrastructure as your business grows to keep delivering the best customer experience
Adjust fast to customer needs and the competitive landscape
Adjust fast to customer needs and the competitive landscape

Get to new gaming markets first with Viadex

Outside operators moving into US gaming markets need a firm grasp of cultures, customers, compliance issues, the technology ecosystem and how to manage the logistics involved with trans-global projects.

We’re a lifecycle partner that consults with you about the licensing requirements in each state. We’ll get you up-and-running fast with compliant solutions, provide ongoing support and optimization, and help you scale and upgrade without business interruption.

Getting up-and-running in a new state is just the beginning. No matter how the market evolves, how your customers’ demands change or what your competitors throw at you, we’ll help you to maximize market share.

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Every moment matters when optimized customer experiences—and higher profits—are at stake

Don’t bet your gaming revenue on sub-optimal IT

14%


of e-gaming companies in the UK and US feel their IT infrastructure is poor at supporting the business[1]

9%


of e-gaming companies in the US are losing over $1 million a month due to sub-optimal transaction performance[2]

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Viadex has 20 years of experience in the gaming market and has helped leading gaming companies expand into the US. For instance, we partnered with an early entrant in the New Jersey market to configure and deploy infrastructure to be ready the moment the market opened for play. It today owns 30%-plus market share.

Working with partners like Pure Storage, we can help you rapidly build secure, stable platforms that deliver the best user experience with high data availability, performance and reliability in a pay-per-use model.

Our subscription-to-innovation solutions give you access to modern infrastructure without downtime—and you only pay for what you need.

[1] Future of Data in the eGaming Industry | Pure Storage      |      [2] Ibid.

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Capture more share in the markets where you have chosen to play

With Viadex’s reliable procurement, logistics and managed services engine, you can access the right markets, at the right time within regulation. We’ll equip you with the tools you need to attract, retain and expand your customer base.

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Andrew Mudge